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Total Quality Management : A Cross Functional Perspective Rex Gibson You'll discover how to integrate

SKU: 73891631877

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Description

You'll discover how to integrate the classic industrial organization model with a resource-based view of the firm to give you a complete understanding of how today's businesses use strategic management to establish competitive advantages and create value for stakeholders in the global marketplace

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There are two broad schools of thought on why the West rules

Total Quality Management : A Cross Functional Perspective Rex Gibson You'll discover how to integrateThe emphasis of Quality is pervading every facet of business, and managers are required to know and apply TQM principles. This book explores the strategic role of quality global competition, the roles of management in attaining quality excellence, the structures and systems needed to support a total quality strategy, and the main statistical and analytical tools for achieving quality improvement and control.

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