A single HNB product, IQOS, has already captured 5.5% market share in Japan after the product was rolled out nationally in the beginning of the second quarter in 2016
However, vaping poses a range of dangers for young adults and teenagers, mainly due to their brains, not 100% being fully developed at their age
Its important to keep the pressure on corporations to do more AND keep the pressure on federal, state, and local government to take steps to make these and more comprehensive tobacco control policies a reality across all communities and for all retailers.
Flavorings: Added flavors like licorice and chocolate mask the harshness of the smoke and make tobacco products more appealing to young people (the 2009 tobacco regulation law prohibited cigarettes with characterizing flavors other than menthol, but did not prohibit the use of flavorings at levels not considered to be characterizing)
16.5 ppm, respectively) and higher FTND scores (7.4 vs