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Manager's Guide to Business Planning Product Form:Paperback / softback Understanding the language of theAuthor(s): Capezio, Peter J. Get the business results you wantby creating and executing a solid plan! One simple thing usually makes the difference between business success and failure: a well laid plan. Whether you want to enact a long term strategic initiative or set short term revenue targets, ManagersGuide to Business Planning provides the tools and techniques for developing a workable plan everyonewill support. Youll learn how to: Measure success