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The same daytime 1930s dresses could be worn from street to afternoon: From a shopping tour or business, to an important luncheon, tea, or matinee date, or for bridge with the girls, dinner, church on Sunday, or an informal evening. 1930s afternoon dresses to be worn out of the home for a variety of activities came in many popular styles, but always they strove to adhere to the 1930s ideal shape, summed up beautifully by this ad for Wards in 1937: wide shoulders, slim fitted waists, swinging lines. 1930s Dress Sleeves, Necklines, and Collars In the early 1930s, dress sleeves were usually long and slim, even for juniors dresses

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Primavera Couture 14002 is an elegant one-shoulder gown designed for the modern curvy silhouette

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